Tracy Weatherby

Vice President of Strategy and Advocacy

Tracy Weatherby

Tracy Weatherby joined Second Harvest of Silicon Valley in 2018 as Vice President of Strategy and Advocacy.

Tracy and her advocacy team work closely with our governmental partners at all levels to advocate for policies to end hunger. Second Harvest was an early advocate for Universal School Meals — with California now being the first state in the nation to ensure that every child can get both breakfast and lunch at school.

Our Strategy & Analytics team has the charter to lead the organization through long-term planning, annual priorities, and helping our teams build and utilize consistent, actionable analytics about our work.

Tracy spent most of her career focused on strategy, impact, and business models. She founded Active Ingredient, a consulting firm whose client base included startups, non-profits, and Fortune 500 companies. Tracy also served as an executive fellow at the Miller Center for Social Entrepreneurship at Santa Clara University where she worked with dozens of global social entrepreneurs solving issues of poverty. She designed and delivered the curriculum for mission, impact models, impact metrics and business models.

Tracy grew up in the U.S. Virgin Islands and holds an MBA from Stanford’s Graduate School of Business with a Public Management Program concentration.

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